Solutions for Associations and Non Profits
Marketing and communications needs for trade associations and non profit organizations differ from small businesses. Because the life of these organizations depends greatly on their ability to recruit and retain members, StrateComm has developed a service package tailored to the specific needs of the non profit sector.
Services in this package are designed to help associations and non profits grow their membership by helping them fine-tune how they market themselves, develop attractive member benefits packages, create compelling collateral, such as member newsletters, conference and educational brochures, and design an effective web site.
For associations and non profits, StrateComm offers the following package:
Non Profit Package:
Brand Consultation (includes total brand assessment process)
- Identify associations's unique brand definition
- Create association's tagline or slogan
Integrated Corporate Identity Package
- Association logo, brochure, letterhead, business cards
Association Assessment/Member Marketing
- Conduct Member Satisfaction Survey
- Conduct Internal Organizational Assessment
- Conduct Member Needs Assessment
Optional Services
- Develop Member Benefits Package
- Create Member Recruitment Plan
On-Line Strategy
- Create a strategic web site/on-line community for members
- Create an E-zine
- Establish member list serve(s)
Print Publication
- Create or redesign member newsletter